Blasphemous advertising
A seasonal TV ad for Red Bull has been cancelled in Italy in accordance with the demands of a humour deficient priest who thought it was “blasphemous.” The advert shows four wise men turning up in Jesus’ stable, the extra one bearing a crate of the energy drink.
Father Marco Damanti, from Sicily, wrote to the makers of Red Bull denouncing their commercial as “a blasphemous act” – and and the spineless company immediately agreed to to remove it from Italian television.
“The image of the sacred family has been represented in a sacrilegious way,” whined Father Damanti. “Whatever the ironic intentions of Red Bull, the advert pokes fun at the nativity, and at Christian sensitivity.”
The priest also objected to the company’s slogan - Red Bull gives you wings - which is repeated by a flock of animated angels in the advert.
And, here’s the advert in question…
Wednesday 05 Dec 2007 | Paul | Italy
